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The 2023 NFL Draft in Kansas City will be sponsored by Bud Light

The 2023 NFL Draft in Kansas City will be sponsored by Bud Light
The 2023 NFL Draft in Kansas City will be sponsored by Bud Light

The 2023 NFL Draft is being presented by Bud Light this year, after a huge controversy happening on the internet with many people turning their backs on Budweiser after they backed transgender Dylan Mulvaney and put her photo on a beer.

Bud Light has been under fire after this happened with Kid Rock shooting cases of the beer, and Travis Tritt the country singer banning the product at his upcoming concerts.

Bud Light has lost quite a bit of money as well. According to New York Times, Anheuser-Busch saw it’s value plummet more than 5 billion dollars since the company announced it’s partnership with Mulvaney.

Since March 31, shares of Bud Light’s parent company have fallen by nearly 4% — knocking down the company’s market capitalization from $132.38 billion to $127.13 billion on Wednesday.

The NFL Draft will try to help promote the brand that is taking a huge tumble even with their stock dropping.

Bud Light has been an official sponsor of the NFL since 2011. That lucrative partnership allows Bud Light to use NFL marks, including the NFL shield, for signature events such as Draft, Kickoff Weekend, the Pro Bowl, the Super Bowl, and a collective use of all 32 team logos.

It will be interesting to see how the NFL fans respond in Kansas City.

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